Nobu by the Beach to Open at Atlantis The Royal in Dubai in Early 2023

Atlantis The Royal in Dubai will host the premiere of Nobu Hospitality’s pool and beach concept in early 2023.

When Atlantis The Royal opens its doors in Q1 2023, Nobu by the Beach, which is referred to as “blending modern cool luxury and minimalistic Japanese traditions into a one-of-a-kind pool and beach club experience.” Nobu Dubai at Atlantis, The Palm, one of Dubai’s top eateries according to Michelin Guide, is already located in Dubai.

Nobu Matsuhisa, a chef, explains: “We knew we wanted to continue growing in the hospitality scene, and after Nobu Dubai’s huge success at Atlantis, The Palm we were very excited to continue expanding within the destination. Nobu by the Beach is an exciting new concept that we created to offer guests somewhere to relax and enjoy their Nobu experience for longer than just a meal in a beautiful, casual setting.”

The location will have a lagoon pool, a Nobu restaurant, an outdoor bar, and a terrace with views of the ocean in addition to providing views of the Dubai cityscape and the Palm Islands. Deep-house music will be played by a DJ, and Nobu popsicles, fruit ceviche, monaka and mochi ice cream, as well as ultrasonic jewelry and eyeglasses washing, will be provided to attendees.

Day beds and air-conditioned cabanas, two of which have private plunge pools with views of the Arabian Ocean, will be available for reservations by visitors. They will receive special extras including a Nobu beach bag, cap, fan, water bottle, and a Nobu toiletry kit with travel-size skincare products. In-cabana spa services and floating food and drinks are also included in the exclusive VIP experiences.

Nobu’s Japanese Peruvian cuisine will be offered on the menu, with an emphasis on sharing and lighter bites. Bento boxes, sandos, bite-sized black fish, and tacos can be expected. A live robatayaki counter with a fresh fish and meat display, as well as charcoal-grilled skewers, is available to restaurant patrons. The ingredients for the cocktail menu will be from Peru and Japan.

The kitchen staff will be headed by Chef Belkacem Boubekeur, who will collaborate on menu creation with Executive Chef Damien Duviau. Boubekeur has been employed by Nobu since 2018 in both Atlantis, The Palm and Monte Carlo.

The GA Group created Nobu by the Beach, and a spokeswoman stated: “Nobu by the Beach draws inspiration from Japanese architecture and the oceanfront location to evoke a contemporary Japanese beach house with an intimate indoor restaurant and sushi bar.

“The free-flowing plan provides a sequence of dining areas, embodying timeless simplicity comprising warm woods, teak concrete and glass. Glass sliding doors fuse the dining room onto an expansive terrace and cocktail bar, which juts out towards the ocean. The interior is subtly Japanese in its horizontality and finely crafted joinery. There is no ornament: everything depends on the natural beauty of the materials and the simple furnishings.”