W Brand introduced in Osaka Japan

W Osaka will redefine the local hotel scene with a spirited spin on luxury, marking the brand’s debut in Japan. “Osaka’s mix of culture and bold, high-energy lifestyle makes it the ideal setting for W Hotels to make their debut in Japan,” said Rajeev Menon, president, Marriott International Asia Pacific.

“We are excited to once again be partnering with Sekisui House to welcome W Osaka to the luxury hospitality landscape here, and know international travellers and locals alike will be drawn to the hotel and its playground of possibilities.”

With a black monolith façade designed by Osaka-born world-renowned architect Tadao Ando, and located along Midosuji Boulevard, W Osaka asserts its presence in the city’s busy urban streetscape.

The hotel’s intriguing design concept is conveyed through a minimalist exterior that conceals colourfully exuberant interiors, a nod to the Edo period, when excessive displays of wealth were banned and traders were said to dress modestly in public.

In private however, flamboyance and opulence were allowed to flourish, and W Osaka epitomises this transformation.

Concrete, the Amsterdam-based design studio behind the ultra-chic W London and W Verbier, conceptualised the interior design.

The design story highlights the contrast between Japanese minimalism and the boundless excesses of urban life, which are illuminated at night by Osaka’s bright neon lights.

The hotel’s 337 guestrooms and suites are inspired by Osaka’s blazing streetscapes, with bright spaces, clean lines, and bold colour schemes.

Stunning views of the skyline are framed by floor-to-ceiling windows, while spacious bathrooms with rain showers and high-end amenities allow guests to relax and unwind.